CASE STUDY

Berkshire Hathaway

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Background

Helping an established and successful real estate professional stay in contact with a large client base.

Challenge

With more than 40 years of real estate experience, Jude Marchetti has become a trusted name in the industry. Due to her tenure in the business, she has a very large database of past clients. Jude was looking for an affordable and scalable way to stay in touch with these clients and keep up personal relationships.

Turn-Key Solution

Implement a monthly InfoCard campaign to keep Jude’s name and contact information on hand for clients with whom she has not worked in years.

Outstanding Results

InfoCards provide a meaningful monthly touchpoint between Jude and her past clients that allows her to maintain personal connections. For a low monthly cost, InfoCards let Jude’s clients know that she remembers and continues to care about them long after their business has concluded, creating opportunities for repeat and referral business. Given that she has a large number of past clients, InfoCards offer a scalable solution for staying in contact.
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“Over the years my business has tripled, and InfoCard marketing has played a role in that growth.” Jude Marchetti, Sales Associate, Berkshire Hathaway

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